Ozier Muhammad/The New York Times
The Rev. Al Sharpton Jr. on MSNBC, which a recent Pew Research study found gave Mitt Romney very little positive coverage.
As the cable news channels count down the hours before the first polls close on Tuesday, an entire election cycle will have passed since President Obama last sat down with Fox News. The organization’s standing request to interview the president is now almost two years old.
At NBC News, the journalists reporting on the Romney campaign will continue to absorb taunts from their sources about their sister cable channel, MSNBC. “You mean, Al Sharpton’s network,” as they say Stuart Stevens, a senior Romney adviser, is especially fond of reminding them.
Spend just a little time watching either Fox News or MSNBC, and it is easy to see why such tensions run high. In fact, by some measures, the partisan bitterness on cable news has never been as stark — and in some ways, as silly or small.
Martin Bashir, the host of MSNBC’s 4 p.m. hour, recently tried to assess why Mitt Romney seemed irritable on the campaign trail and offered a provocative theory: that he might have mental problems.
“Mrs. Romney has expressed concerns about her husband’s mental well-being,” Mr. Bashir told one of his guests. “But do you get the feeling that perhaps there’s more to this than she’s saying?”
Over on Fox News, similar psychological evaluations were under way on “Fox & Friends.” Keith Ablow, a psychiatrist and a member of the channel’s “Medical A-Team,” suggested that Joseph R. Biden Jr.’s “bizarre laughter” during the vice-presidential debate might have something to do with a larger mental health issue. “You have to put dementia on the differential diagnosis,” he noted matter-of-factly.
Neither outlet has built its reputation on moderation and restraint, but during this presidential election, research shows that both are pushing their stridency to new levels.
A Pew Research Center study found that of Fox News stories about Mr. Obama from the end of August through the end of October, just 6 percent were positive and 46 percent were negative.
Pew also found that Mr. Obama was covered far more than Mr. Romney. The president was a significant figure in 74 percent of Fox’s campaign stories, compared with 49 percent for Romney. In 2008, Pew found that the channel reported on Mr. Obama and John McCain in roughly equal amounts.
The greater disparity was on MSNBC, which gave Mr. Romney positive coverage just 3 percent of the time, Pew found. It examined 259 segments about Mr. Romney and found that 71 percent were negative.
MSNBC, whose programs are hosted by a new crop of extravagant partisans like Mr. Bashir, Mr. Sharpton and Lawrence O’Donnell, has tested the limits of good taste this year. Mr. O’Donnell was forced to apologize in April after describing the Mormon Church as nothing more than a scheme cooked up by a man who “got caught having sex with the maid and explained to his wife that God told him to do it.”
The channel’s hosts recycle talking points handed out by the Obama campaign, even using them as titles for program segments, like Mr. Bashir did recently with a segment he called “Romnesia,” referring to Mr. Obama’s term to explain his opponent’s shifting positions.
The hosts insult and mock, like Alex Wagner did in recently describing Mr. Romney’s trip overseas as “National Lampoon’s European Vacation” — a line she borrowed from an Obama spokeswoman. Mr. Romney was not only hapless, Ms. Wagner said, he also looked “disheveled” and “a little bit sweaty” in a recent appearance.
Not that they save their scorn just for their programs. Some MSNBC hosts even use the channel’s own ads promoting its slogan “Lean Forward,” to criticize the Republicans. Mr. O’Donnell accuses them of basing their campaigns on the false notion that Mr. Obama is inciting class warfare. “You have to come up with a lie,” he says, when your campaign is based on empty rhetoric.
In her ad, Rachel Maddow breathlessly decodes the logic behind the push to overhaul state voting laws. “The idea is to shrink the electorate,” she says, “so a smaller number of people get to decide what happens to all of us.”
Such stridency has put NBC News journalists who cover Republicans in awkward and compromised positions, several people who work for the network said. To distance themselves from their sister channel, they have started taking steps to reassure Republican sources, like pointing out that they are reporting for NBC programs like “Today” and “Nightly News” — not for MSNBC.
News Analysis: On Cable News Channels, a Battle of Bitterness
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News Analysis: On Cable News Channels, a Battle of Bitterness
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News Analysis: On Cable News Channels, a Battle of Bitterness
